Israel's Covert Commenters And Nixon's Neocons

Prime Minister's Office recruiting students to wage online hasbara battles 

PMO and national student union to create covert units at universities to engage in diplomacy via social media; unit heads to receive full scholarships.

Hasbara is a Hebrew term meaning anything from "explanation" to "advocacy" to "propaganda," depending on your political alignment.

Although this Israeli system has been widely rumored to be operative for years, my first thought was that this didn't sound very cost-effective. After all, plenty of people, some of them quite talented writers, like to comment for free.

On the other hand, this should allow the Netanyahu government